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Zuellig Pharma, Cambodia
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工作
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近期职位空缺
Senior Product Manager
Zuellig Pharma, Cambodia
Phnom Penh
Marketing, Media, Creative
关于 Zuellig Pharma, Cambodia
雇主详情
类型:
Direct Employer
行业:
Pharmaceutical/Life Sciences
员工数量:
51 to 100
地址
Phum Boeung Salang, Sangkat Russey Keo, Khan Russey Keo,Phnom Penh, Cambodia
All Zuellig Pharma, Cambodia Jobs
工作职能
Administrative
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Locations
Phnom Penh
Siem Reap
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寻找工作
Senior Product Manager
Phnom Penh
今天
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Job Summary To achieve the marketing objectives (share of market / growth) and profitability (operating margin) by implementing promotional plans within agreed budget by helping achieve the targets as planned in the budget for the assigned brand(s) / Products. Key Responsibilities 1. End-to-End Strategic Brand Leadership Annual Brand Planning: Spearhead the development and execution of the 1-to-3-year strategic business plans, aligning global brand guidelines with local Cambodian market realities. Consumer & Market Intelligence: Continuously monitor market trends, competitor activities , and consumer behaviors to identify white spaces and preempt competitive threats. 360° Campaign Execution: Orchestrate end-to-end marketing campaigns (Digital, Social, PR, BTL, and HCP outreach), ensuring all touchpoints deliver a unified brand message and measurable ROI. Product Lifecycle Management: Manage forecasting, pipeline planning, and new product launches, ensuring seamless cross-functional alignment with Supply Chain, Regulatory, and Sales. 2. Commercial Integration & Trade JBP Support Joint Business Planning (JBP): Act as the strategic marketing partner to Key Account Managers (KAMs). Co-develop and pitch winning JBPs for top-tier modern trade and pharmacy accounts to secure premium visibility and share of shelf. Trade Marketing Excellence: Translate consumer brand strategies into actionable, high-impact trade programs, promotional bundles, and POSM strategies that drive rapid sell-out and incentivize pharmacy/retail partners. Channel Strategy: Optimize the brand presence across diverse channels, balancing the high-volume traditional pharmacy trade with rapidly growing Modern Trade and E-Commerce platforms. 3. P&L Ownership & Performance Tracking Profitability Management: Own the brand P&L. Rigorously manage the Advertising & Promotion (A&P) budget, optimize pricing elasticity, and ensure brands portfolio maintains its lucrative high net Operating Profit margin. Data-Driven Optimization: Conduct monthly business reviews (MBR) and quarterly business reviews (QBR). Analyze sell-in/sell-out data, inventory levels, and campaign ROI to pivot strategies in real-time. 4. Stakeholder & Client Management Client Confidence: Serve as the senior strategic point of contact for principal clients . Prepare and present high-level business updates to secure ongoing investment and ensure seamless contract renewals. Cross-Functional Leadership: Lead without authority. Galvanize the Sales, Trade Marketing, Supply Chain, and Medical detailing teams to ensure flawless execution of the brand vision.
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