A Good Opportunity for ..
• Own and drive website and app traffic growth for PropertyHub
• Develop and execute the monthly traffic strategy across SEO, social media, AI search, paid campaigns, and content distribution
• Plan and manage the content calendar across all channels
• Manage the outsourced content agency and coordinate with video creators and designers
• Manage and grow official channels on Facebook, TikTok, YouTube, Telegram, and LinkedIn
• Plan and run advertising campaigns to drive quality traffic and leads
• Monitor SEO performance, search rankings, and AI search visibility
• Analyze Google Analytics and Google Search Console data to guide traffic and content decisions
• Work with software developers to improve landing pages and conversion rates
• Build and maintain partnerships with influencers and property companies to expand reach
• Prepare and submit weekly, monthly, and quarterly KPI reports
• Follow company policies and perform other duties as assigned
Key Measurement Areas
• Organic and direct traffic growth
• Returning users
• Search ranking performance
• Leads generated
• AI search mentions
• Social engagement
Key Challenges
• Growing traffic and leads in a highly competitive digital property market
• Balancing multiple growth channels (SEO, social media, paid campaigns, partnerships) with limited resources
• Managing external agencies, creators, and partners to deliver consistent quality and output
• Adapting to fast-changing platform algorithms, AI search behavior, and digital marketing trends
Decision Making Authority
• As per direction from the PropertyHub CEO