• Bachelor’s degree in Marketing, Communication, Business Administration, or related field.
• 1–2 years of experience in KOL, Influencer Marketing, Social Media, or Digital Marketing.
• Strong communication and relationship-building skills.
• Familiar with TikTok, Facebook, Instagram, and other social media platforms.
• Good organizational and coordination skills.
• Passionate about beauty, cosmetics, and digital trends.
KPIs
• Number of successful KOL collaborations.
• Campaign completion rate.
• Reach and engagement generated from KOL campaigns.
• Sales contribution from influencer activities.
• Timely execution of campaigns and reports.