1. Multimedia Production & Creative Execution End-to-End Production: Lead the full production lifecycle for photography and videography, including storyboarding, directing, shooting, and advanced post-production editing. Storytelling & Asset Creation: Develop high-impact motion graphics, product videos, and "lifestyle" storytelling assets specifically tailored to resonate with Family and Parent-centric demographics. Technical Management: Manage all technical aspects of video recording, including lighting, sound, and equipment maintenance, to ensure premium output quality. 2. Visual Design & Brand Stewardship Brand Leadership: Direct all visual design and branding projects to ensure a cohesive and professional identity across the organization. Graphic Design: Create sophisticated marketing materials for both print and digital media, including leaflets, large-scale banners, print ads, and high-end presentation templates for management. Identity Consistency: Oversee weekly and monthly content schedules to ensure every visual touchpoint aligns with the brand’s core business objectives. 3. Strategic Planning & Innovation Concept Development: Conceptualize and develop innovative creative themes for integrated marketing campaigns (online and offline). AI & Tool Optimization: Expertly utilize advanced AI tools and emerging web platforms to streamline content generation and enhance visual impact. Creative Proposals: Prepare and present comprehensive creative proposals to senior management, providing clear visual direction and strategic rationale. 4. Collaboration & Operational Excellence Cross-Functional Coordination: Seamlessly synchronize digital content efforts with physical marketing events, roadshows, and booth activations. Creative Strategy: Lead team brainstorming sessions and implement workflow improvements to increase department efficiency and creative output. Ad-hoc Support: Execute additional creative tasks as assigned by management to support evolving business needs.
Product Strategy & Design: Develop and execute the product roadmap for life insurance. Market Intelligence: Conduct deep-dive research into the Cambodian insurance landscape, competitor pricing, and emerging customer needs to maintain a competitive edge. Technical Drafting: Lead the creation of Policy Wordings , Terms & Conditions, and Benefit Illustrations, ensuring they are simple, transparent, and legally sound. Cross-Functional Leadership: Work with the Actuarial team on pricing/risk, Operations on policy issuance, and Sales to ensure products are easy to explain and sell. System Integration: Work with IT and Operations to ensure the Core Insurance System can accurately issue and manage the new products you build. Go-to-Market (GTM): Lead the launch of new products and features, including the creation of sales scripts, training materials, and digital-first customer journeys. Market Feedback Loop: Monitor the performance of newly launched products for the first 6–12 months and implement "Version 2.0" improvements based on sales feedback. Competitive Defense: Monitor competitor launches and quickly develop "counter-products" or riders to protect RGI’s market share. Performance Tracking: Monitor Key Performance Indicators (KPIs) such as loss ratios, lapse rates, and product profitability, making data-driven adjustments to the portfolio. Regulatory Compliance: Ensure all products and marketing materials comply with the requirements of the Insurance Regulator of Cambodia (IRC) .
Bancassurance Strategy & Execution - Design and lead RGI’s Bancassurance roadmap, aligning with corporate growth targets and market trends - Negotiate and manage partnerships with commercial banks, MFIs, and financial institutions - Co-create bundled insurance solutions tailored to partner channels and customer segments - Monitor performance metrics, optimize channel productivity, and ensure regulatory compliance Strategic Partnership Development - Identify and cultivate high-impact partnerships across fintech, telcos, retail, and community platforms - Develop joint value propositions that enhance financial inclusion and customer experience - Lead cross-functional teams to launch co-branded campaigns, digital onboarding flows, and loyalty programs - Represent RGI in industry forums, partnership negotiations, and strategic dialogues Agency Channel Development - Develop and implement a strategic growth plan for the Agency channel, focusing on professional recruitment and agent retention - Oversee the design of agency compensation structures, performance incentives, and career pathing to maintain market competitiveness - Establish training and development frameworks to ensure the agency force meets high standards of professionalism and productivity - Ensure the agency force strictly adheres to regulatory licensing and ethical sales practice Leadership & Governance - Build and mentor a high-performing team of relationship managers and partnership leads - Establish governance frameworks, reporting structures, and risk controls for partnership operations - Collaborate with Product, Marketing, and Digital teams to ensure seamless execution and innovation
Bancassurance Strategy & Execution - Design and lead RGI’s Bancassurance roadmap, aligning with corporate growth targets and market trends - Negotiate and manage partnerships with commercial banks, MFIs, and financial institutions - Co-create bundled insurance solutions tailored to partner channels and customer segments - Monitor performance metrics, optimize channel productivity, and ensure regulatory compliance Strategic Partnership Development - Identify and cultivate high-impact partnerships across fintech, telcos, retail, and community platforms - Develop joint value propositions that enhance financial inclusion and customer experience - Lead cross-functional teams to launch co-branded campaigns, digital onboarding flows, and loyalty programs - Represent RGI in industry forums, partnership negotiations, and strategic dialogues Leadership & Governance - Build and mentor a high-performing team of relationship managers and partnership leads - Establish governance frameworks, reporting structures, and risk controls for partnership operations - Collaborate with Product, Marketing, and Digital teams to ensure seamless execution and innovation
1. Sales Leadership & Target Achievement Lead, manage, and motivate a team of Banca Executives to consistently achieve monthly and quarterly sales targets . Translate company and regional sales strategies into clear execution plans for the team. Monitor daily sales activities, pipeline performance, and conversion ratios across assigned branches. Take full accountability for team sales results and implement corrective actions where performance gaps are identified. Drive cross‑selling and upselling opportunities in collaboration with partner bank sales teams. Ensure sales targets are achieved through effective team management and branch execution , not just individual selling. 2. Team Management, Coaching & Capability Development Provide day‑to‑day supervision, coaching, and performance guidance to Banca Executives. Conduct regular field coaching , joint sales calls, and branch visits with team members. Identify skill and capability gaps and deliver targeted coaching on product knowledge, sales techniques, and customer engagement. Ensure Banca Executives effectively drive, support, and influence partner bank sales staff to generate insurance business under the corporate agent model. Support onboarding, training, and certification requirements (including IRC registration where applicable). Conduct regular performance reviews and implement development or performance improvement plans where required. Recommend recognition, performance improvement actions, or disciplinary measures in line with company policy. 3. Bancassurance Relationship Management Build and maintain strong, professional relationships with assigned partner bank branches. Support Banca Executives in engaging branch managers and frontline staff to generate quality leads. Coordinate and support joint sales campaigns, marketing initiatives, and customer engagement activities. Act as the first escalation point for branch‑level operational, service, or sales execution issues related to bancassurance. 4. Performance Monitoring & Reporting Track and analyze sales performance at team, individual, and branch level . Prepare and submit accurate and timely sales reports, forecasts, and management updates. Ensure all policies are accurately and promptly submitted through company digital platforms and systems. Use sales data and performance insights to drive continuous improvement in team productivity and effectiveness. 5. Compliance, Governance & Brand Stewardship Ensure all sales activities conducted by the team comply with regulatory requirements, internal policies, and ethical standards. Prevent mis‑selling and ensure high standards of sales documentation accuracy and quality. Ensure company branding and POSM materials are properly displayed and maintained at partner bank branches. Represent the company professionally and uphold brand values in all interactions with customers and partners.
PRINCIPAL ACCOUNTABILITIES: Channel Sales Support & Execution • Execute sales plans and activities to support channel sales targets. • Assist in identifying and onboarding new partners. • Maintain regular contact with assigned partners to ensure consistent business flow. Relationship & Account Servicing • Manage day-to-day relationships with partner sales teams and support their operational needs. • Conduct product briefings and joint field visits to enhance partner engagement. • Assist in renewal follow-ups and support upselling efforts within existing accounts. Sales Activity & Training Support • Support internal and partner sales teams with training on products and basic sales techniques. • Share feedback from the field to help improve sales tools and partner effectiveness. • Ensure accurate and timely reporting of sales activities to the senior sales team. Market Awareness & Feedback • Gather competitor info and market feedback during field visits. • Report insights and opportunities to management for refinement of sales strategies. Reporting & Administration • Maintain updated records of partner performance and sales activities. • Prepare weekly sales updates and assist in compiling reports for internal review.
• Sales Enablement & Coaching: Train and coach bank sales staff on RGI’s insurance products, sales techniques, and customer engagement strategies. Conduct regular branch visits to reinforce product and system knowledge. Develop tailored coaching plans based on branch performance and staff capabilities • Relationship Management Build strong, trust-based relationships with bank branch managers and frontline staff. Act as the primary liaison between RGI and assigned WING Bank branches, ensuring alignment on sales goals and service standards. Support joint marketing activities, customer events, and internal campaigns. • Performance Monitoring Track branch-level insurance sales performance and identify areas for improvement. Provide feedback and actionable insights to both bank partners and internal RGI teams. Celebrate wins and motivate teams through recognition and incentive alignment. • Compliance & Brand Stewardship Ensure all sales activities comply with regulatory guidelines and RGI’s ethical standards. Ensure RGI Branding and POSM is sufficient and available at all times at the branches to drive the business. Uphold RGI’s brand values in every interaction, promoting trust, empathy, and professionalism.
Lead the actuarial/product development team in developing and maintaining advanced pricing models, ensuring competitive and profitable premium rates for life insurance products. Oversee valuation, reserving, and experience studies, including asset adequacy analysis and compliance with statutory requirements (e.g., NAIC guidelines). Direct financial forecasting, capital management, and risk assessment to support corporate planning and solvency objectives. Spearhead product development initiatives , including designing new life insurance products (e.g., term, whole life, universal life, annuities), conducting profitability testing, and performing market analysis to ensure products align with customer needs and regulatory standards. Ensure compliance with all relevant regulatory frameworks, prepare actuarial opinions and reports, and represent the company in interactions with regulators and auditors. Provide strategic actuarial insights to senior leadership, including the CEO, CFO, and Board, on risk management, reinsurance strategies, and emerging trends. Mentor and develop a high-performing actuarial/product team, fostering professional growth and adherence to best practices. Collaborate with underwriting, marketing, finance, and IT teams to integrate actuarial models into business processes and systems. Monitor industry developments, including mortality trends, economic factors, and technological advancements (e.g., predictive analytics), to inform actuarial assumptions and strategies.