រាយការណ៍ជោគជ័យ

1. Sales Strategy & Business Development

• Develop, prepare, and implement effective sales strategies to achieve monthly, quarterly, and annual business targets.
• Identify, prospect, and develop new customers, partners, and business opportunities.
• Manage and monitor the sales pipeline to ensure consistent lead generation and revenue growth.
• Conduct market research to identify industry trends, customer needs, competitor activities, and potential business opportunities.
• Develop business proposals, presentations, quotations, and sales pitches for customers and business partners.
• Negotiate contracts, pricing, and commercial terms with customers and partners.
• Build and maintain strong, long-term relationships with customers, partners, and key stakeholders.
• Follow up on leads and inquiries generated through digital marketing channels and convert them into sales opportunities.
• Coordinate with relevant internal teams to ensure smooth customer service and sales execution.

2. Digital Marketing Strategy

• Develop and execute integrated digital marketing strategies aligned with overall business and sales objectives.
• Plan and manage digital campaigns to increase brand awareness, generate qualified leads, and support sales growth.
• Develop content strategies for Facebook, Instagram, TikTok, and other relevant digital platforms.
• Manage and optimize company Facebook pages and other social media channels, including content calendars, community management, and audience engagement.
• Monitor digital marketing trends, competitor activities, platform updates, and algorithm changes to improve campaign performance.
• Establish content guidelines, workflows, and best practices for social media and digital marketing activities.

3. Content & Video Marketing

• Lead the planning, recording, and editing of high-quality video content using smartphones, CapCut, or other suitable tools.
• Oversee the creation of promotional videos to market company products and services.
• Develop engaging content that supports both brand awareness and sales objectives.
• Manage personal branding and company branding video initiatives to strengthen online visibility and credibility.
• Ensure all marketing content is consistent with the company’s brand identity, messaging, and business objectives.

4. Digital Advertising & Lead Generation

• Plan, execute, monitor, and optimize Facebook boosted posts and paid digital advertising campaigns.
• Develop campaigns focused on reach, engagement, lead generation, conversions, and return on investment (ROI).
• Monitor incoming inquiries and digital leads and coordinate with the sales team for timely follow-up.
• Continuously test and optimize content, audiences, campaigns, and advertising performance.
• Identify opportunities to improve the conversion of digital traffic and engagement into sales.

5. Team Leadership & Coordination

• Lead, coordinate, and collaborate with Sales and Marketing teams to execute business and marketing strategies.
• Mentor, guide, and supervise junior sales, content, or social media staff when applicable.
• Set priorities, assign tasks, and monitor team performance to ensure deadlines and targets are achieved.
• Work closely with senior management to align sales and marketing activities with company objectives.

6. Performance Monitoring & Reporting

• Monitor sales performance, sales pipeline, lead generation, and business development activities.
• Analyze digital marketing performance metrics, including reach, engagement, views, leads, conversions, and ROI.
• Prepare regular sales and digital marketing reports for management.
• Provide market insights, performance analysis, and recommendations to improve business results.
• Use data and customer insights to continuously improve sales and marketing strategies.

• Minimum 8 years of experience in Sales, Business Development, Marketing, or Digital Marketing.
• Proven experience in sales management, business development, and digital marketing.
• Experience in the logistics, purchasing, trading, or related industries is an added advantage.
• Experience managing Facebook pages, social media platforms, and paid advertising campaigns is an advantage.
• Creative mindset with strong storytelling and visual presentation skills.
• Ability to convert marketing leads into sales opportunities.
• Good leadership and team management skills.