Daily Key Tasks

• Monitor sales consultants’ activities (customer greetings, test drives, follow-ups).
• Support consultants in negotiations, product presentations, and paperwork.
• Check showroom readiness: vehicle displays, cleanliness, brochures, price lists.
• Track and update sales board/CRM with daily inquiries, test drives, and deals.
• Ensure consultants follow customer engagement standards (professional dress, scripts, process).
• Report urgent sales issues to Sales Manager (pricing, stock, customer complaints).
• Motivate and energize the team with quick check-ins.
• Follow up on customers who visited but did not close deals.
• Verify consultants submit proper documentation for each deal.

Weekly Key Tasks

• Review consultant performance (calls, leads, test drives, conversions).
• Hold small team training sessions (objection handling, product knowledge).
• Support Sales Manager in preparing weekly sales review reports.
• Track and monitor hot leads/follow-ups to ensure consultants close them.
• Evaluate stock movement and recommend priority push models.
• Monitor competitor promotions and share updates with the team.
• Check consultants’ attendance, punctuality, and discipline.
• Ensure smooth handover process between sales and aftersales for new customers.
• Provide feedback on showroom customer flow and sales process improvements.
• Identify underperforming consultants and suggest corrective actions.

Monthly Key Tasks

• Consolidate consultant performance data for Sales Manager review.
• Recommend recognition, incentives, or warnings for consultants based on performance.
• Assist Sales Manager in planning and executing monthly showroom events/promotions.
• Review customer satisfaction feedback and propose improvements.
• Update and review monthly sales funnel with Sales Manager.
• Monitor aged stock sales activities and promotions with team.
• Conduct monthly product knowledge quiz or role-play to improve consultant skills.
• Help align sales activities with marketing campaigns and showroom needs.
• Provide input for next month’s sales target planning.
• Support in preparing monthly sales strategy presentations to GM.

•   Bachelor’s degree or diploma in Business, Marketing, or a related field
•  Automotive sales training or certification is an added advantage

Experience

•  3–5 years of experience in automotive sales
•   Minimum 1–2 years in a supervisory or team-lead role
•   Experience with vehicle sales (cars, bikes, commercial vehicles, or auto parts)

Skills & Competencies

•   Strong leadership and team management skills
•   Excellent communication, negotiation, and closing abilities
•   Ability to plan and achieve monthly and annual sales targets
•   Knowledge of automotive products, features, financing, and insurance
•   Customer relationship management and complaint handling skills

Responsibilities & Capabilities

•   Supervise and motivate the sales team to achieve targets
•   Monitor daily sales activities and performance reports
•  Ensure excellent customer service and showroom standards
•  Coordinate with marketing, finance, and after-sales teams
•   Train, coach, and evaluate sales consultants

Technical Skills

•   Proficiency in MS Office and CRM/DMS systems
•   Ability to analyze sales data and prepare reports