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● Plan and execute trade marketing activities to drive mall traffic, awareness, and guest engagement.
● Coordinate with mall management, tenants, and partners to secure approvals and campaign support.
● Support promotional events, activations, seasonal campaigns, and on-ground brand executions.
● Prepare campaign materials, briefs, schedules, and operational checklists for smooth delivery.
● Monitor campaign performance, collect feedback, and recommend improvements for future activities.
● Ensure all branding, displays, and promotions are implemented accurately and on time.
● Work closely with internal teams to align marketing plans with business goals and timelines.

● Bachelor's degree in Marketing, Business, Communications, or a related field.
● 1-3 years of experience in trade marketing, mall coordination, events, or similar roles.
● Strong communication and relationship-building skills with external partners and vendors.
● Highly organized, detail-oriented, and able to manage multiple tasks and deadlines.
● Comfortable supporting on-site activations, promotions, and event coordination.
● Proficient in Microsoft Office; design or reporting tools are an advantage.
● Positive attitude, problem-solving mindset, and ability to work in a fast-paced environment.
● Experience in entertainment, retail, or lifestyle marketing is a plus.