1. Event Planning & Execution

- Plan, coordinate, and execute brand events, product launches, test-ride campaigns, roadshows, exhibitions, and promotional activities.

- Develop event concepts that align with Vespa’s brand positioning and marketing objectives.

- Manage event logistics including venue selection, vendor coordination, permits, equipment, and on-site setup.

2. Brand Experience & Engagement

- Ensure all events deliver a premium and consistent Vespa brand experience.

- Work with creative and digital teams to develop event materials, visuals, and content.

- Engage customers and guests during events to strengthen brand loyalty and awareness.

3. Budget & Reporting

- Prepare and manage event budgets, ensuring cost-effective use of resources.

- Track event KPIs (attendance, leads, media coverage, customer feedback) and provide post-event reports and insights.

4. Collaboration & Partnerships

- Coordinate with internal teams (sales, marketing, PR, dealers) to align event objectives.

- Build partnerships with lifestyle brands, sponsors, and media to enhance event reach and visibility.

- Liaise with external vendors, agencies, and event organizers.

5. Compliance & Safety

- Ensure all events comply with company policies, legal, and safety requirements.

- Manage risk assessments and contingency plans for each event.

• Bachelor’s degree in Marketing, Communications, Event Management, or a related field.
• 1 year of experience in event coordination, preferably in the automotive, lifestyle, or premium brand sectors.
• Strong project management and organizational skills.
• Excellent communication and interpersonal skills.
• Creativity, attention to detail, and ability to multitask under pressure.
• Proficiency in Microsoft Office and basic design or presentation tools.
• Willingness to travel and work on weekends or public holiday both in Phnom Penh and province.