The Body Shop Estimator is responsible for assessing collision damage, preparing accurate repair estimates, communicating with customers and insurance companies, coordinating repair plans with technicians, managing documentation, and ensuring high-quality, cost-effective vehicle repairs. Vehicle Damage Assessment & Estimate Preparation: • Inspect vehicles to identify all visible and hidden collision-related damage. •Document damage using photos, notes, vehicle information, and customer concerns. •Perform teardown inspections when needed to determine supplemental damage. •Communicate with technicians to verify structural or mechanical issues. •Create accurate repair estimate and/or using Body Shop Management System (if applicable) •Determine labor, parts, materials, and sublet repair requirements. •Ensure estimates follow OEM repair guidelines and industry standards. •Conduct thorough damage assessments, including hidden damage during tear-down. Repair Planning & Workflow Support: •Collaborate with Bodyshop Supervisor and technicians to ensure repairs follow the blueprint. •Confirm that all required parts, tools, and materials are ready before repairs begin. •Help schedule vehicles efficiently to maintain production flow. File Documentation & Compliance & Safety: •Maintain detailed and organized repair files in the management system (if applicable). •Ensure all documentation is accurate for billing and compliance. •Reconcile final repair costs against estimates and supplements. •Ensure estimates meet regulatory, insurance, and OEM repair procedure requirements. •Maintain knowledge of industry trends and pricing new vehicle technologies, and repair methods. •Follow safety guidelines when inspecting damaged vehicles. Coordination, Communication • Work closely with SA, Parts Counter, Inventory Controller, etc. • Communicate with supervisors about job status and material needs. • Maintain job cards, paint usage records, and time logs. • Ensure all painting tasks follow workflow and deadlines. • Communicate to team members for the next process and specific note (if any).
a. Surface Inspection • Inspect vehicle surfaces for scratches, swirls, oxidation, and other paint defects. • Determine the level of polishing required for each section. b. Polishing & Finishing • Apply polishing compounds correctly using appropriate pads and machines. • Perform compounding, polishing, and finishing processes to restore gloss. • Work on small sections systematically to ensure uniform finish. c. Protection & Final Touches • Apply wax, sealant, or ceramic coating after polishing. • Remove residue and check for consistent gloss and surface quality. d. Coordination & Workflow • Coordinate with body shop painters to ensure surfaces are ready for polishing. • Communicate with Body Shop Controller, supervisor and Quality Controller to maintain workshop standards. e. Maintenance of Tools & Materials • Maintain polishers, pads, microfiber cloths, and workstations in good condition. • Monitor stock of polishing compounds and protective coatings. f. Safety & Compliance • Follow Body Shop safety procedures • Ensure electrical polishing machines are used safely.
1. Advanced Diagnostics & Repair • Diagnose and repair complex electrical and electronic systems, including ECUs, ABS, airbags, lighting, infotainment, and body control modules. • Work with high-voltage systems in hybrid and electric vehicles safely. • Utilize advanced diagnostic tools and software for fault detection and resolution. 2. System Integration & Calibration • Ensure all electrical components function correctly after body repairs. • Calibrate sensors, cameras, and electronic systems impacted by structural or panel repairs. • Collaborate with body and painting teams to avoid interference with electrical systems. 3. Quality Assurance & Safety • Conduct thorough functional and safety checks before vehicle delivery. • Implement workshop electrical safety standards and high-voltage handling protocols. • Ensure repairs meet OEM quality standards and customer expectations. 4. Mentoring & Supervision • Guide and train junior electrical technicians in diagnostics, repairs, and safety practices. • Supervise complex repair jobs and ensure adherence to workshop SOPs. • Assist in developing standard procedures for electrical repair and testing. 5. Documentation, communication & Reporting • Maintain detailed records of repairs, replaced parts, and calibration procedures. • Report recurring electrical issues to management and recommend preventive measures. • Track tools, test equipment, and consumables for electrical repairs. • Communicate to team members for the next process and specific note (if any).
1. Quality Management • Develop and implement quality control procedures and standards for body repair and painting operations. • Ensure all vehicle repairs meet OEM specifications and workshop quality benchmarks. • Monitor inspection processes and verify that defects are identified and corrected promptly. 2. Team Leadership • Supervise and manage Quality Controller Team • Train and mentor quality inspectors and body shop technicians on standards and best practices. • Assign inspection tasks and monitor team performance. 3. Inspection Oversight • Conduct final inspections of repaired vehicles for panel alignment, dent repair, paint quality, and overall finish. • Approve vehicles for delivery to customers only after confirming quality standards are met. • Analyze recurring defects and implement preventive measures. 4. Process Improvement • Identify workflow inefficiencies and recommend improvements. • Implement corrective actions to reduce defects, reworks, and warranty claims. • Collaborate with denting, painting, and service teams to streamline operations. 5. Documentation & Reporting • Maintain detailed quality reports, inspection records, and corrective action logs. • Prepare reports for management on quality performance, trends, and improvement initiatives. • Ensure compliance with workshop safety, environmental, and regulatory standards. 6. Customer Satisfaction • Ensure the quality of repairs meets or exceeds customer expectations. • Address customer complaints related to repair quality and coordinate resolution.
A. Parts Accuracy & Reduction of Supplement Costs • Current supplement rates are elevated due to missing, incorrect, or delayed parts. • An Inventory Controller ensures incoming parts match repair plans, verifies quality, and confirms all components are received before vehicle teardown completion. • This reduces costly supplements and improves relationships with insurers. B. Improved Cycle Time & Throughput • Delays waiting for parts directly extend cycle time, reduce bay efficiency, and limit vehicle throughput. • A dedicated controller tracks parts status in real time, flags backorders, and ensures techs have what they need before repairs begin. • This improves key performance metrics (Cycle Time, Touch Time, and On-Time Delivery). C. Stronger Cost Control & Profit Retention • Inaccurate inventories lead to unnecessary reorder costs, lost parts, and decreased margins on each repair. • The Inventory Controller maintains accurate stock levels, prevents duplicate purchases, and manages returns, cores, and credits to recover missed revenue. • With parts being one of the shop’s largest cost centers, dedicated oversight directly increases profitability. D. Compliance & Documentation Integrity • Insurers require documentation accuracy for part usage, OEM vs. aftermarket selection, and adherence to repair plans. • The Inventory Controller ensures all parts are logged correctly and matched to RO documentation, supporting compliance with DRP and OEM certification standards. E. Operational Efficiency & Reduced Technician Downtime • Technicians lose valuable time searching for parts, verifying orders, or performing administrative tasks. • A dedicated Inventory Controller eliminates this inefficiency, enabling techs to stay focused on repairs and leadership to focus on workflow management.
1. Parts Identification, Ordering, Receiving & Inspecting Parts Identify correct OEM, aftermarket, and recycled parts using catalogs and estimating systems. Verify part numbers, compatibility, and availability. Place parts orders based on repair estimates and supplements. Communicate with vendors regarding pricing, delivery schedules, and order status. Receive all incoming parts shipments and verify accuracy of quantities and part numbers. Inspect all parts for damage, defects, or incorrect items. Report discrepancies and coordinate returns or reorders with vendors. 2. Organizing,Staging Parts & Inventory Management Label and stage parts according to repair order (RO) numbers. Organize parts in designated staging areas for technicians. Maintain cleanliness and order within the parts storage area. Track inventory levels and notify management when stock needs replenishing. Maintain up-to-date records of parts on hand and backordered items. Manage core returns, warranty parts, and credit tracking with suppliers. 3. Supporting Technicians, Estimators & SA Provide technicians with needed parts promptly for ongoing repairs. Assist estimators with parts pricing, availability, and OEM vs aftermarket decisions. Communicate any delays or backordered items affecting repair timelines. 4. Documentation & Recordkeeping Update repair orders with parts received, returned, or pending. Maintain accurate documentation of purchase orders, invoices, and credits. Ensure all parts match the estimate and any supplements submitted to insurance. 5. OP Vendor & Supplier Coordination, Cost Control & Quality Assurance Develop strong working relationships with parts suppliers. Track delivery times and follow up on missing or late orders. Negotiate pricing when permitted by company policies. Ensure parts ordered align with shop policies and insurance requirements. Help reduce cycle time by ensuring timely parts availability. Minimize costly delays by proactively resolving parts issues. 6. Safety & Compliance Follow workplace safety procedures when handling parts and materials. Comply with company policies and OEM repair standards. Maintain confidentiality of customer and insurance information.
Summary: Responsible for digital customer engagement via online platforms such as FB Page (Chat and comments), Car Groups in Telegram & Messenger including TAC, CCG, TCF, CPC, FTCC, S5CT, etc. , Chat and comment in Tiktok, Youtube, google business & other social media ways (Promote the body shop’s services through online channels). In addition, work closely with Sales Exe to coordinate to increase visibility, lead generation, and customer retention. Communication: •Timely & Accurate response to customer (FB, Instagram, LinkedIn, Twitter, TikTok, Youtube, Website) •Community engagement and brand reputation management •Escalate the lead to Sales team, weekly meeting basis to review conversion rate and see the room for inprovment Marketing Collaboration •Work with sales, design, product, and management teams •Ensure brand consistency across all digital channels •Content planning with Marketing and Sales team, scheduling, and analytics •Develop and manage digital marketing campaigns •Optimize content for SEO and website performance and report to Manager •Support and manage social media accounts and create engaging content •Monitor campaign performance using analytics tools •Email marketing and automation •Coordinate with designers and content creators •Stay updated with digital marketing trends •Event Managment support Report Tracking & Analysis • Weekly, Monthly & Annual Report Analyzis
Social Media/Content Management •Creating content, planning social media campaigns, and optimizing search engine results •Managing Social Media by creating and maintaining a consistent brand voice across social media platforms, engaging with followers, and monitoring social media trends. •Developing engaging and informative content for various channels, including blog posts, articles, videos, and graphics •Tracking campaign performance, analyzing data, and reporting on key performance indicators (KPIs) to optimize strategies and measure ROI •Researching new digital marketing tools, techniques, and platforms to stay competitive and improve campaign effectiveness Event Management •Work with Sales team events, activation, campaigns, and other projects based on monthly, quarterly, and yearly marketing plan •Managing operational and administrative functions to ensure specific projects are delivered efficiently •Prepare event proposal, checklist, budget plan from pre-production until finish event •Delivering events on time, within budget, that meet or exceed expectations. •Working with creative designer and marketing team to produce or create POSM, Merchandise, and other marketing materials for supporting the events. •Distribute all POSM, Merchandise, and other marketing materials to all event location •Setting, communicating, and maintaining timelines and priorities on every project •Managing and maintain supplier relationships and production costing to ensure the quality and delivery to each event. •Managing events by travelling to each event location based on Marketing Plan Admin & Marketing Assets Management •Managing Assets/POSM/Merchandises Stock •Update and Daily Tracking record marketing stock movement •Working with all suppliers to make a quotation comparison, quality control, and put into production •Research on Marketing Merchandise/POSM Trends and update to Marketing Manager Reporting & Team Work •Marketing Activity Report •Monthly & Quarterly Work Plan Update •Event Management Checklist & Update •Creative Concept Development & Branding Proposal. •Work with team in marketing department and other departments to contribute effective and efficient execution •Handling with any other tasks directed by Marketing Manager
1. Lead Generation & Customer Acquisition: •Develop and execute marketing campaigns to attract new customers. •Optimize Body Shop’s online presence (website, Google Business Profile, local directories). •Manage paid advertising campaigns (Google Ads, Meta Ads, retargeting). •Create promotions or offers tailored to seasonal demand (hailstorms, accidents, winter weather). 2. Digital Marketing Management: •Create Digital Marketing Platforms and plan and manage all social media content, posting, and engagement. •Maintain and update the shop’s website with current services, certifications, and photos. Produce or coordinate photo/video content (before/after repairs, tours, testimonials). •Implement SEO strategies to improve local search ranking. 3. Reputation & Review Management: •Monitor and respond to online reviews on Facebook, Youtube, TikTok, Google and insurance platforms. Develop strategies to increase customer reviews through automated systems or follow-up and manage customer feedback loops to improve service quality. 4. Customer Communication & Retention: •Create and manage email and SMS campaigns for follow-ups, reminders, and promotions. Maintain communication templates for educating customers about repair processes and paint quality & oversee customer retention programs, loyalty incentives, and referral programs. 5. Community & Business Development: •Build and maintain relationships with insurance agents, dealerships, and fleet companies to generate referrals. Coordinate community events, sponsorships, and charity involvement to boost brand visibility & attend local business networking events to create partnerships. 6. Analytics & Performance Tracking: •Track key performance metrics such as leads, conversions, cost per lead, and ROI. Generate monthly marketing performance reports for leadership. Analyze campaign performance and adjust strategies for improvement. Monitor market trends and competitor strategies. 7. Brand Management: •Ensure consistent branding across all customer touchpoints (digital and physical). Oversee production of printed materials such as brochures, banners, and mailers. Update or maintain brand assets like logos, messaging, and visual standards. 8. Sales Support & Intake Optimization: Create scripts, FAQs, and templates to help staff communicate with customers effectively. Support Insurance partner, and dealer partnerships with marketing materials and co-branded content. 9. Budgeting & Vendor Management: •Manage the marketing budget and allocate spending across channels. Negotiate and oversee relationships with marketing vendors, printers, ad agencies, SEO specialists, etc. Ensure cost-effective purchasing of advertising, promotional items, and marketing tools.