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Sales Planning and Strategy

• Develop and implement sales plans to achieve company goals within the assigned area.
• Monitor market dynamics, competitor activities, and customer needs to identify new opportunities.
• Prepare accurate sales forecasts and ensure efficient territory coverage.

Sales Planning and Strategy

• Develop and implement sales plans to achieve company goals within the assigned area.
• Monitor market dynamics, competitor activities, and customer needs to identify new opportunities.
• Prepare accurate sales forecasts and ensure efficient territory coverage.

Team Leadership and Development

• Lead, train, and guide the sales team to meet individual and team targets.
• Monitor team performance and provide regular feedback and coaching.
• Support professional development to enhance the team’s selling and negotiation skills.

Customer Relationship Management

• Build and maintain strong partnerships with key customers, distributors, and retailers.
• Negotiate contracts, pricing, and promotional activities to maximize business growth.
• Ensure excellent customer service and resolve any issues promptly.

Sales Execution and Operations

• Supervise daily sales activities and ensure the proper implementation of trade marketing programs.
• Ensure product visibility, stock availability, and proper merchandising across outlets.
• Collaborate with other departments to ensure smooth coordination and execution of sales plans.

Reporting and Analysis

• Review sales reports and analyze performance against targets.
• Identify gaps or potential areas for improvement and recommend action plans.
• Manage area budgets effectively and ensure

• Bachelor’s degree in Business, Marketing, or a related discipline.
• At least 3 to 5 years of experience in a sales leadership role, preferably in FMCG, retail, or distribution.
• Proven ability to achieve and exceed sales goals.
• Strong leadership, communication, and negotiation skills.
• Proficient in Microsoft Office, especially Excel and PowerPoint.
• Willingness to travel frequently and work under pressure.