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1. In-Store Execution

• Ensure proper product display according to company standards (planogram compliance)
• Maintain attractive and organized shelf presentation
• Implement merchandising materials such as POSM, banners, and displays

2. Stock & Inventory Management

• Monitor stock levels and ensure product availability on shelves
• Coordinate with store staff and sales team to replenish stock
• Track near-expiry products
• Ensure FIFO (First In, First Out) is properly followed

3. Outlet Coverage

• Visit assigned outlets (General Trade, Modern Trade, pharmacies) based on daily route plan
• Build good relationships with store staff and outlet managers
• Ensure all assigned outlets are covered efficiently and consistently

4. Promotion & Campaign Execution

• Support in-store promotions and product launches
• Ensure correct placement of promotional materials
• Monitor competitor activities and report market insights

5. Reporting

• Submit daily/weekly reports on:
  • Store visits
  • Stock levels
  • Display compliance
  • Competitor activities
• Provide feedback on customer preferences and market trends

• High school diploma or Bachelor’s degree in Business, Marketing, or related field
• 1–3 years of experience in merchandising or FMCG sales (preferred)
• Experience in handling supermarket or pharmacy channels is a plus
• Good communication and interpersonal skills
• Physically fit and willing to travel frequently
• Basic knowledge of merchandising principles