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Gamification & Engagement Manager

(Business Development Manager)

WING BANK (CAMBODIA ) PLC
Prampir Meakkakra | Phnom Penh
  1 Post
Verified This job has been verified by the company as a real job vacancy. 1 day ago
Recruiter active 4 hours ago The recruiter at this company was last active reviewing applications.
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Gamification & Engagement Manager

(Business Development Manager)

WING BANK (CAMBODIA ) PLC
Recruiter active 4 hours ago The recruiter at this company was last active reviewing applications.
Cambodia - Phnom Penh
Verified This job has been verified by the company as a real job vacancy.

Experience level

Manager

Job Function

Sales, Business Development

Job Industry

Banking/ Insurance/ Microfinance

Min Education Level

Bachelor Degree

Job Type

Full Time

Job Description

A Big Opportunity for ...

  • Gamification Strategy & Execution: Growth roadmap delivery; Acquisition. Clean, psychology-based UX
  • Campaign Planning & Execution: Campaign ROI ≥ 30%
  • Reward & Loyalty Program Management: Validate the rewards and onboard best rewards and merchants – Ensure minimum 2000 conversions per day
  • Engagement Architecture: Design the architecture to have highest engagement
  • Cross-functional Program Management: Team KPIs achievement; cross-functional alignment
  • Analytics & User Feedback: Insight-driven decision rate; data dashboard usage

Open To

Male/Female

Job Requirements

  • Bachelor’s degree in Business, Marketing, Psychology, Game Design, UX Design, or related field.
  • Certifications in Gamification, Behavioral Economics, or Digital Marketing are a plus.
  • 5 years of experience in user engagement, gamification, digital loyalty, or retention programs.
  • Experience in fintech, e-commerce, gaming, telecom, or consumer apps is highly desirable.
  • Good understanding of game mechanics, user motivation models, and behavioral design frameworks (e.g., Hooked Model, BJ Fogg’s Behavior Model).
  • Experience designing challenges, streaks, leaderboards, missions, and reward systems.
  • Ability to use user data and feedback to iterate features and improve engagement.
  • Creative thinker with analytical skills to measure what works.
  • Familiarity with tools like CleverTap, Firebase, or similar platforms is a plus.

What We Can Offer

Benefits

Performance Bonus
Salary Increment
Insurance
Seniority Pay
Phone Allowance

Highlights

Fast Growing Environment

Career Opportunities

  • Opportunities for promotion
  • Possibility for job training
  • Learn new skills and techniques