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The Assistant Director of Marketing and Communications (Marcom) will support the Director in developing, executing, and overseeing all marketing, communications, and public relations initiatives to enhance the hotel's visibility, brand reputation, and overall business performance. This role involves a blend of strategy, creative direction, and project management to ensure that all marketing and communication efforts align with the hotel's objectives and target audience.

• Assist in developing and executing marketing strategies and plans to increase the hotel’s visibility and drive revenue.
• Oversee the creation, development, and execution of digital marketing, social media, and traditional marketing campaigns.
• Develop and manage content for various marketing channels, including websites, social media platforms, emails, and printed materials.
• Coordinate public relations efforts to build and maintain strong media relations, including crafting press releases and managing media inquiries.
• Collaborate with internal departments to ensure that marketing and communications efforts align with hotel promotions, events, and guest experiences.
• Manage the hotel’s social media presence, including content creation, scheduling, and engaging with followers.
• Assist with the design and execution of advertising campaigns, ensuring alignment with the hotel’s brand identity.
• Coordinate with external vendors, agencies, and partners to ensure the successful execution of marketing campaigns and events.
• Analyze marketing performance and provide insights and recommendations for optimization and improvement.
• Develop and manage marketing budgets, ensuring effective allocation of resources.
• Assist with the planning and execution of hotel events, sponsorships, and promotional activities.
• Monitor competitor activities and market trends to provide strategic recommendations.
• Ensure the consistent messaging and branding of the hotel across all communication channels and platforms.
• Support crisis communication efforts and brand reputation management in collaboration with the senior management team.
• Perform other reasonable duties assigned by manager.

• All employees are responsible for following HACCP guidelines to ensure food safety and quality in all food handling and preparation processes.
• All employees are encouraged to participate in and contribute to the hotel’s Corporate Social Responsibility initiatives, supporting sustainability and community engagement.
• All employees are expected to be aware of and follow fire and safety procedures to ensure a safe environment for guests and colleagues.
• All employees contribute to improving the hotel’s Reputation Performance Score (RPS) by delivering excellent service and maintaining high guest satisfaction.
• All employees are required to read and familiarize themselves with the Heartists’ Handbook to understand company policies and procedures.
• All employees are responsible for maintaining and upholding Novotel Brand Standards to ensure a consistent guest experience and brand integrity.