Job Summary:

As the Digital Marketing Supervisor, you are responsible for overseeing and executing the company’s online marketing activities. You manage content and strategy across platforms like Facebook, Instagram, TikTok, and YouTube, with a strong focus on brand building, e-commerce visibility, and online campaign planning. You collaborate closely with internal teams (design, video, online sales) and external partners to ensure consistent branding like Ecommerce, timely execution of promotional events, and effective engagement with customers. Your goal is to grow digital brand presence, build trust with customers, and drive online sales.

Key Responsibilities:

1. Social Media Oversight

• Supervise and post daily content across key platforms.
• Review content calendar, brand visuals, and captions before publishing.
• Monitor Digital trends and adapt content accordingly.

1. Campaign Management

• Plan and execute digital campaigns
• Set KPIs and assess performance.
• Collaborate with the design/video team to meet campaign deadlines.
• Plan monthly promotions or events activities for social media channels’

1. E-commerce Support

• Ensure product visuals and descriptions are accurate and updated.

1. Performance Monitoring

• Prepare digital KPI report and provide summary of social media channels
• Summarize monthly work results and prepare effective plans for the next month, requesting them from direct supervisor

Qualifications:

• Bachelor’s degree in Marketing, Digital Media, or related field.
• 3+ years of experience in digital marketing, preferably in FMCG or consumer brands.
• Strong knowledge of digital platforms (Meta, TikTok, YouTube, Google, etc.).
• Hands-on experience in campaign planning, reporting, and budget management.
• Proficient in social media strategy, paid media, SEO/SEM.
• Strong team management and cross-department collaboration skills.
• Creative Idea and on Trend.

Core KPIs to Monitor:

• Engagement rate (Views, likes, shares, comments)
• Follower growth across platforms
• Video views and watch time (YouTube, TikTok)
• Click-through rate to e-commerce pages
• Conversion/sales from boost(optional)